KBr is the new Photography Center with which Fundación MAPFRE begins a new stage in its intense dedication to artistic photography, one of its main areas of cultural activity since 2009. The center is housed in one of the most iconic buildings of modern-day Barcelona: the MAPFRE Tower in the Olympic Marina. At the bottom of the tower, the exhibition center occupies the curved two-story projection between Avenida del Litoral and the seafront promenade. The name KBr Fundación MAPFRE Barcelona Photo Center refers to the chemical symbol for potassium bromide, a salt used in the analog photography development process, and a declaration of intentions from the institution's line, committed to the recovery of tradition and masters of photography, but also with contemporaneity.

There are two temporary exhibitions:

1. José Guerrero. Concerning Landscape: José Guerrero’s photography turns landscapes and architecture into poetic, dynamic spaces, using light, color, and atmosphere. His work spans over 20 years of exploring iconic locations.

2. Felipe Romero Beltrán. Bravo: Bravo, by Colombian Felipe Romero, winner of the 2021 KBr Photo Award, reflects on tension and conflict along the U.S.-Mexico border. Through images of people, landscapes, and architecture, it explores themes of waiting and border identity.

Photo credits:

1. © José Guerrero, VEGAP, Madrid, 2025

2. © Felipe Romero Beltrán